Gray and Sons Jewelers Case Study
SEO & SEM for a Leading International High-end Jeweler
Reverse a declining trend in website traffic and improve search engine rankings results.
TESSA provided an SEO analysis coupled with an intensive multi-month SEO campaign, optimized the existing client website by adding content with strategic keywords relevant to search engines, and created and released a press release announcing expanded client service hours during the holiday season.
At the start of TESSA’s involvement, Gray & Sons had 587 keywords ranked in the top ten on Google. By the end of month three, this significantly improved to 880 keywords in the top ten. In addition, within three months of project startup, the client’s search engine rankings moved up 5,753 positions in Google!