Multi-Surface Marketing + Technology.
TESSA’s formula for your success involves adding deep experience with complex challenges to unparalleled persistence. It’s the intersection of smart marketing + high technology. The result? You meet or exceed your goals, and have the numbers to prove it.
Contact Tessa 800.586.1553
The Internet is a big place, with many different avenues and platforms to explore. Just think about all the ways there are to communicate information over the World Wide Web: websites; email marketing; social media marketing; mobile apps; even Google advertising services.
Your business has to deploy brand-defining digital marketing strategies in all of them.
It’s a big job. But fear not – TESSA Marketing + Technology is here! Smart digital marketing campaigns hit all these platforms in a calculated, coordinated manner – and TESSA has been designing and implementing award-winning digital marketing efforts for Northern Virginia businesses ever since the dawn of the digital age and Search Engine Optimization became a thing.
When what you need isn’t just more traffic, but more lead generation . . . when greater business growth is just a matter of reaching your intended audience . . . when you demand proof of positive ROI from your investment in digital marketing . . . TESSA Marketing + Technology is the Northern Virginia digital marketing agency proven to deliver the customized digital marketing campaigns that reach everywhere on the Internet.
TESSA isn’t like most digital marketing companies. Whereas many Northern Virginia digital marketing businesses specialize in one area of the industry – reputation management, for example, or search engine optimization or graphic design – TESSA is capable of taking care of it all.
A la carte or full-bore, we coordinate custom digital marketing campaigns using the most complete range of Northern Virginia Internet marketing services:
Our unique sales proposition is to be a truly multi-dimensional one-stop-shop digital marketing agency, meaning we’re as adept at deploying the technologies of Internet marketing as we are devising the strategies.
That’s why we’re TESSA Marketing + Technology. Added together, high-tech know-how and in-market expertise combine to make a powerful digital marketing campaign for business that’s greater than the sum of its parts.
Do you realize how astoundingly complex the Google search algorithm is? Take it from us; it’s intricate. In fact, it’s even a moving target. Google takes into account a myriad of factors when ranking websites for particular keyphrases, including keyword density, uniqueness of content, quality of content, frequency and relevance of backlinks, and more epistemological components of varying statistical weights.
So any digital marketing strategies designed to promote business growth through search engine optimization absolutely, incontrovertibly, 100-percent must include search engine optimization.
You need more leads? Then you need more traffic to your website. So you need a digital marketing services provider who’s a strong Google partner, who understands the Google algorithm intimately and on an ongoing basis, who can get your brand noticed by more of your potential customers here in Northern Virginia.
When it comes to the kind of diligent, every-day, on-page content marketing services that result in higher rankings on top search engines – plus increased lead generation and more customers coming from your website and overall digital presence – TESSA is the best in NoVA.
There’s a concept known as local search engine optimization and it’s something you should know about if you’re going to attract more traffic and more leads to your website to discover your brand and become your customers.
Localized search engine optimization is an indispensable aspect of digital marketing. It is a suite of techniques we digital marketing professionals utilize in order to distinguish your brand above your competitors within a specific geographic marketplace. For example, is your business an upscale Great Falls restaurant? Then your digital marketing services must include local search engine optimization that clearly and unambiguously identifies your establishment to Google, Bing, Yahoo!, and the other search engines that your intended audience is Great Falls, McLean, Tysons, Lansdowne, and surrounding areas – so those search engines notice your on-page content marketing and drive traffic to your website.
Search engine optimization is an intrinsic piece of digital marketing strategies and an absolute must when you demand a positive ROI from your company website.
Your website is on the front lines in your battles with the competition. A poor website, with no on-page search engine optimization, bland text content, and little in the way of multi-media and graphic design, isn’t going to inspire confidence in potential customers – if it even ranks high enough on Google to be seen at all.
However, a modern custom-built website by the web development experts at TESSA Marketing + Technology would be worth its proverbial weight in gold. Not only do clients with snazzy new websites that conform to the rules of content marketing perform better in terms of greater traffic, they also mean better leads.
Nowadays, achieving business success means getting your message out there online. Marketing services by TESSA consistently work for our clients precisely because we do the in-depth interviews, the deep-dive analyses, and the market research to provide custom solutions that result in a pristine, brand-enhancing website development from which your business will benefit hugely.
We’re all social creatures – so it only makes sense that we’d be denizens of the social media scene too!
It’s all connected. The advertising services you purchase through your Google partner agency (i.e., TESSA) drive potential customers to your social media channels, which reinforce your brand (logo, colors, slogans, etc.) and repeat your message while also driving traffic to your business website, which closes the deal by converting the visitor into a willing customer.
In that way, a digital marketing strategy is like a chain; the linkages must strong, aligned, and committed to the same task of generating a better digital presence for your Northern Virginia business. Don’t overlook social media marketing as an essential component of digital marketing – because it’s always smart business to reach people where they are . . . and where they are is scrolling social media.
We live and work in NoVA. We drive these busy roads in Fairfax and Arlington, visit clients in Great Falls and Ashburn, tune in to local radio favorites broadcasting out of Manassas and Washington DC. Our business may be the World Wide Web, but we’re Northern Virginia locals.
That means we know this market, since we’re part of it ourselves. TESSA Marketing + Technology has been one of the most award-winning digital marketing companies in Northern Virginia for almost as long as the Digital Age itself, helping clients achieve their goals for business growth through an enhanced digital presence that reaches potential customers however they go online: website development for a brand-defining website; content marketing that puts your pages higher on Google and converts website visitors into actual clients; email marketing that reinforces your brand’s message; social media marketing services that spark interest, build loyalty, generate leads and drive traffic; and the overarching big-picture digital marketing expertise that brings it all together into a single coordinated campaign that works for our clients.
Market research you can trust means digital marketing services you can rely on to be a success. TESSA Marketing + Technology is the top choice for a customized digital marketing strategy that’ll earn more web traffic, leads, and business in Northern Virginia.
We believe in data-driven decision-making to get results. Whether its lead generation or becoming the industry thought leader, we believe that results are all that matter. Tell us what you need from your marketing. We’ll deliver the proof you demand.
We hyper-focus on hyper-surfaced SEO & PPC so you don’t have to. Get the best expertise—and the best results—with TESSA.