Why Tessa?

TESSA’s formula for your success involves adding deep experience with complex challenges to unparalleled persistence. It’s the intersection of smart marketing + high technology. The result? You meet or exceed your goals, and have the numbers to prove it.

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    Internet Marketing Experts

    Tag: AI Search Optimization

    Why Tessa?

    Tag: AI Search Optimization

    AI search optimization is the process of improving how your business appears in AI-generated search results from tools like ChatGPT, Google AI Mode, and other LLM-powered systems. Unlike traditional SEO, AI search relies heavily on context, entity understanding, and content credibility. This tag covers modern ranking signals, content structuring, and the best practices that help your website become a trusted source for AI answers.

    SEO Is Dead v.23

    February 11th, 2026

    Since Google introduced the Florida update in 2003—an algorithm change that penalized spammy keyword-stuffing and low-quality tactics—people have repeatedly claimed that search engine optimization...  Read More

    MCP SEO to Increase Conversions from LLMs

    October 14th, 2025

    MCP SEO - How Does an MCP Server Increase Conversions? How will "MCP SEO" increase the usage of your website by LLMs and thereby increase conversions?   LLMs largely use similar triggers as SEO to ...  Read More

    Why AI Mode says, “Tessa is the Best SEO Company in Northern Virginia”?

    October 1st, 2025

    Fooling around with Google's AI Mode, we asked it who was the best SEO company in Northern Virginia.  It listed TESSA as the best, first in the list.  We asked Google's AI Mode why Tessa was identif...  Read More

    How To AI Search Optimization and AI Agent Optimization

    February 4th, 2025

    AI Search Optimization is the Next Generation of AI SEO AI Search Optimization (AISO) & AI Agent Optimization (AIAO) are expanding the scope of search engine optimization for business websites. I...  Read More

    How AI Chatbots Search the Internet Versus Search Engines Like Google and Bing

    January 30th, 2024

    Search engines continue to be the gatekeepers of knowledge, even for AI chatbots searching the internet. ChatGPT and Bard use Bing or Google to find the most up-to-date information on the subject. Und...  Read More

    How SEO Influences AI Chatbot Answers

    May 11th, 2023

    I’ve been wondering how Google and Bing will integrate the AI Chatbots answers in with organic search results.  I had much concern about how organic results may be pushed further down and out of th...  Read More

    Google Cloud Natural Language Content Classifications

    February 21st, 2019

    Ever wonder how Google categorizes content?  Well, of course, they use their Cloud Machine Learning technology, specifically their Natural Learning solutions that are accessible via an API. A com...  Read More

    Voice Search SEO: Your Customers Are Calling

    January 17th, 2018

    The future of SEO has arrived: Voice search is here. From smartphones and tablets to digital assistants like Amazon Echo and Google Home, people are taking advantage of vastly improved voice-recognit...  Read More