With TESSA, You Will Be Seen More by Your Prospective Customers
You already know the equation. Online visibility means more website visitors, which means more customers. The only question is how to enhance your online presence and boost your website’s ranking, so you get more visitors and win more business.
Here in Virginia, there is one simple answer: TESSA Marketing + Technology. Founded in 2012, with experience that stretches long before that, TESSA has made companies, small businesses, nonprofits, and government agencies more visible, delivering their brand and key messages to the people most receptive to them.
We do this through search engine optimization, and it is something we do very well. Perennially award-winning SEO, in fact. And we specialize in SEO on behalf of Virginia companies and organizations.
Find out how much more business you can bring in from your online presence, your website, your social media, even your email marketing. Want to rank higher on Google, Bing, and Yahoo? Call 1-800-586-1553 or Book a Free Strategy Call
What Makes Up a Complete SEO Strategy?
SEO is not one thing. It is a coordinated set of techniques that find your customers where they are. At TESSA, we do it all to ensure your website climbs the search engine rankings, attracts more qualified visitors, and, most importantly, converts those visitors into your paying customers.
Doing search engine optimization right means handling the front-end work, the back-end work, and everything in between. Virginia companies are best served when they work with an accomplished local SEO agency that takes care of it all. Here is what that includes.
Keyword Research
We conduct keyword research to mine for undervalued, relevant keywords your Virginia customers actually use, then build a plan to rank for the terms that bring in real business.
On-Page SEO
We implement content optimization and on-page SEO, including keyword-rich content for your main pages and landing pages, plus a vibrant multimedia experience with graphics and video.
Technical SEO
We handle back-end technical SEO, including optimizing meta tags, page titles, alt text, and the off-page techniques that help search engines properly index and rank your site.
Link Building
We generate legitimate link-building of high-quality backlinks to build the authority of your website, the kind of signal search engines reward with higher rankings.
Web Design and Speed
We provide professional web design and development to ensure mobile accessibility and fast site speed, so visitors stay, engage, and convert instead of bouncing away.
Local Listings and Reviews
We keep all your business listings consistent, including your Google Business Profile, and we encourage five-star online reviews for strong reputation management across the web.
We also coordinate your social media platforms to communicate the same brand and message as your website, driving traffic from each to the other. That is a lot, more than most marketing departments can handle on their own.
That is why you need a dedicated SEO partner to implement these tools and oversee these tasks, so you can focus on the extra business you will receive thanks to your improved visibility, increased organic traffic, and expanded digital footprint.
TESSA Marketing + Technology
TESSA Takes a Data-Driven Approach to Virginia SEO
One of the great things about search engine optimization is that it is not a guessing game. You will know whether or not your SEO campaign is working, because the numbers do not lie.
Google Analytics offers powerful performance analysis. Using that data, the TESSA team takes a deep dive into the details of your website and determines exactly where improvement is warranted, whether in keyword research, content optimization, or the conversion journey.
Once we implement a customized SEO strategy, we continually check the analytics to ensure our efforts are having the impact we are going for. This is a numerical analysis, which we share with you, so there are no assumptions and no guessing.
You will know it is working, because you will see it when you rank higher, likely even on the first page, for the most relevant keywords your Virginia customers are using. TESSA is different from most other SEO agencies in Virginia: we show you the numbers, before and during the campaign, so you can be confident we are achieving your business goals together.
Work With an Award-Winning SEO Specialist in Virginia
SEO success is not guaranteed. It takes real work done by real SEO experts, aided by AI but guided by human experience and know-how, to boost your website up the search engine rankings and keep it there.
Since our 2012 founding, TESSA Marketing + Technology has collected a bevy of awards and honors from institutions that closely follow the SEO industry and know what excellent work looks like. To list some of the recognition bestowed upon us in recent years:
- Vega Awards for Search Engine Optimization, Custom Web Development, and Digital Marketing
- Muse Creative Awards for Search Engine Optimization and Custom Web Design
- New York Digital Awards for Search Engine Optimization
- Horizon Interactive Awards for Custom B2B and eCommerce Web Development and Digital Marketing
- Hermes Creative Awards for Search Engine Optimization and Custom Web Development
- Expertise.com for Search Engine Optimization in Virginia and Washington DC
- Rising Star Reviews for aggregated online customer reviews of our SEO and website design
That is a loaded trophy case, and we fully expect to keep filling it. When an agency features such an accomplished team with a proven track record of effective, dedicated SEO, Virginia businesses like yours can reach their full potential.
From the Coast to the Mountains, We Serve All of Virginia
We know how to meet your business needs in Virginia, because we have been in business ourselves here in the Old Dominion for a long time. Since 2012, TESSA has provided complete SEO services to businesses throughout the Commonwealth, from NoVA to Hampton Roads to the Shenandoah Valley.
We have helped restaurants in Great Falls, moving companies in Manassas, dental offices in Richmond, and software firms in Virginia Beach. We work with clients whose markets are Roanoke, Harrisonburg, Warrenton, Emporia, Martinsville, Arlington, Abingdon, and everywhere in between.
Northern Virginia
From Arlington and Loudoun County to Manassas and Great Falls, we help NoVA businesses compete and win in one of the most crowded markets in the country.
Central Virginia
In Richmond and across Louisa, Spotsylvania, and the surrounding counties, we help businesses rank higher and reach the customers searching for them.
Hampton Roads
From Virginia Beach to the wider Hampton Roads region, we build SEO campaigns that put coastal Virginia businesses in front of their local market.
The Shenandoah Valley
In Harrisonburg and throughout the Shen Valley, we help businesses grow their visibility and bring in steady organic traffic from across the region.
Southern and Western Virginia
From Roanoke, Martinsville, and Pittsylvania County to Abingdon and Emporia, we serve businesses across the rest of the Commonwealth too.
The Whole Commonwealth
Whether your target market is one county or the entire state, TESSA devises a customized SEO campaign that reaches your Virginia customers wherever they are online.
Virginia is for lovers of successful businesses, and that is exactly what TESSA Marketing + Technology helps bring about.
Frequently Asked Questions
How long does SEO take to work in Virginia?
SEO is a long-term investment, not an overnight fix. Most Virginia businesses begin to see meaningful movement in their search engine rankings within a few months, with results compounding over time as your site’s authority grows.
Because we take a data-driven approach, you will see the progress in your Google Analytics every step of the way.
Does TESSA serve businesses across all of Virginia?
Yes. From Northern Virginia and Hampton Roads to the Shenandoah Valley, Richmond, Roanoke, and beyond, we provide complete SEO services to businesses throughout the Commonwealth.
Whether your market is a single county or the entire state, we build a campaign tailored to where your customers actually search.
What is included in TESSA’s SEO services?
Our SEO services cover keyword research, on-page SEO, technical SEO, link building, local listings and reviews, web design and site speed, and social media coordination, all guided by ongoing analytics.
It is a complete, coordinated strategy rather than a single tactic, which is what it takes to rank and stay ranked.
How do I know my SEO campaign is working?
You look at the numbers. We share your performance data before and during the campaign, so you can see exactly how your rankings, traffic, and conversions improve over time.
No assumptions, no guessing, just measurable results you can verify yourself.
Hire TESSA Today for Your Virginia SEO
If you are competing for more business in Virginia, you are the perfect candidate for SEO by TESSA Marketing + Technology. Let us have a conversation about how we can grow your online presence and improve your search results with customized on-page and off-page optimization.
It starts with a complimentary SEO audit to establish a baseline understanding of your website’s current performance, and includes a custom-tailored plan for how we will make it better, at no extra cost. It ends with your Virginia business winning more business in Virginia.
With TESSA’s award-winning SEO tactics, excellent communication, and relentless effort on your behalf, we will help you achieve your company’s most ambitious goals: better rankings, more visitors, stronger lead generation, more customers, and improved ROI from your investment in online marketing.
Book Your Free Strategy Call or call 1-800-586-1553 today.
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