Digital Marketing
Simply The Best: TESSA Makes Grade As Washington DC’s Top SEO Firm
October 3rd, 2019 by Jason Rufner
We have a winner! About a month ago, the review aggregator website Rising Star Reviews conducted a survey of the Best Search Engine Optimization (SEO) Experts in the Washington, DC region. The site t... Read More
Google Posts for Business SEO: Don’t Just Mail Them In!
August 2nd, 2018 by Jason Rufner
Your Digital Marketing Isn’t Complete Without Good Posting on Google My Business There’s a relatively new Google feature we’re finding some online businesses aren’t taking best advantage of i... Read More
How To Succeed In Online Business By Really Trying
July 12th, 2018 by Jason Rufner
All the Pieces of the Digital Puzzle to Winning Customers with Website Marketing To a business owner, chief executive officer or entrepreneur, your company is like your child: Your greatest desir... Read More
Don’t Get Bit By The HTTPS Bug!
June 13th, 2018 by Jason Rufner
It’s Hard To Convert Online Visitors Into Customers When Your Company Website Isn’t Secure As if marketing managers didn’t have enough to manage, now there’s this: Google has announced that â... Read More
NAP Time! Get Your Business Name, Address & Phone Right…Or Get Lost
April 4th, 2018 by Jason Rufner
Inconsistent NAP Citations Hurt Search Rankings - But There's Help In the SEO and Google Search world, if your business isn't completely consistent with all citations of its name, address and phone n... Read More
You Will Lose Free Money Unless You Update Your Google Ad Grants Account Now
February 12th, 2018 by Jason Rufner
Nonprofits Take Action: New Website Rules For Google Ad Grants This is an immediate call-to-action for our not-for-profit clients and all nonprofits who've been relying on those generous $10,000/mont... Read More
Reach the Top of Google By Answering Customers’ Questions
February 7th, 2018 by Jason Rufner
The Google Answer Box: What It Is and Why You Should Know About It When you really think about it, every time we do a Google search, essentially we’re asking a question - and the best answer to tha... Read More
Voice Search SEO: Your Customers Are Calling
January 17th, 2018 by Jason Rufner
The future of search engine optimization has arrived: Voice search is here and it’s everywhere. From smartphones and tablets to digital assistants like Amazon Echo and Google Home, people are takin... Read More
Start the New Year With the Latest SEO Strategies
December 8th, 2017 by Jason Rufner
Right now it's December and January's coming up fast. With the promise of a new year on the horizon, now is the perfect time for your SEO checkup. Search Engine Optimization, or SEO, is the secret ... Read More
Biggest Pain Points Marketing Executives Have With Digital Marketing
October 23rd, 2017 by Kevin Callen
From coding landing pages to writing ad copy to generating backlinks, marketing managers must wear many hats these days and some of those hats don't fit! We conducted a survey of marketing executive... Read More