SEO Web Marketing

Multi-Surface Marketing + Technology.

Why Tessa?

TESSA’s formula for your success involves adding deep experience with complex challenges to unparalleled persistence. It’s the intersection of smart marketing + high technology. The result? You meet or exceed your goals, and have the numbers to prove it.

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Internet Marketing Experts

Search Engine Optimization Blog

Why Tessa?

Search Engine Optimization Blog

TESSA Makes Grade As Washington DC’s Top SEO Firm

October 3rd, 2019 by Jason Rufner

We have a winner! About a month ago, the review aggregator website Rising Star Reviews conducted a survey of the Best Search Engine Optimization (SEO) Experts in the Washington, DC region. The site t...  Read More

Google My Business Categories List 2018

October 18th, 2018 by Kevin Callen

Google My Business categories for Google maps business listings. GCID Category Name abbey Abbey aboriginal_and_torres_strait_islander_organisation Aboriginal and Torres Strait ...  Read More

Google Posts for Business SEO: Don’t Just Mail Them In!

August 2nd, 2018 by Jason Rufner

SEO Isn’t Complete Without Posting on Google My Business There’s a relatively new Google feature we’re finding some online businesses aren’t taking best advantage of in their SEO campaigns,...  Read More

How To Succeed In Online Business By Really Trying

July 12th, 2018 by Jason Rufner

Pieces of the Puzzle to Winning with Website Marketing To a business owner, chief executive officer or entrepreneur, your company is like your child: Your greatest desire is to see it grow up str...  Read More

Don’t Get Bit By The HTTPS Bug!

June 13th, 2018 by Jason Rufner

It’s Hard To Convert Online Visitors Into Customers When Your Company Website Isn’t Secure As if marketing managers didn’t have enough to manage, now there’s this: Google has announced that ...  Read More

Get Your Business Name, Address & Phone Right…Or Get Lost

April 4th, 2018 by Jason Rufner

Inconsistent NAP Citations Hurt SEO - But There's Help In the SEO and Google Search world, if your business isn't completely consistent with all citations of its name, address and phone number (NAP) ...  Read More

Update Your Google Ad Grants Account Now or Lose Free Money

February 12th, 2018 by Jason Rufner

Nonprofits Take Action: New Rules For Google Ad Grants This is an immediate call-to-action for our not-for-profit clients and all nonprofits who've been relying on those generous $10,000/month Google...  Read More

Reach the Top of Google By Answering Customers’ Questions

February 7th, 2018 by Jason Rufner

The Google Answer Box: What It Is and Why You Should Know When you really think about it, every time we do a Google search, essentially we’re asking a question - and the best answer to that questio...  Read More

Voice Search SEO: Your Customers Are Calling

January 17th, 2018 by Jason Rufner

The future of SEO has arrived: Voice search is here. From smartphones and tablets to digital assistants like Amazon Echo and Google Home, people are taking advantage of vastly improved voice-recognit...  Read More

Start the New Year With the Latest SEO Strategies

December 8th, 2017 by Jason Rufner

Now is the perfect time for your SEO checkup. Search Engine Optimization, or SEO, is the secret to successful digital and Internet marketing. A customized, smart, frequently-updated SEO strategy hel...  Read More