Network for Good Case Study
SEO, SEM, Ad Grants for Donor Management Software Provider
Improve existing website and search engine visibility to generate more traffic and sales nationwide.
TESSA executed a comprehensive online improvement strategy including: overhauling existing website, keyword research, a national SEO campaign consisting of onsite content optimization, offsite press releases and blog posts, client training, and PPC advertising.
TESSA’s integrated SEO, PPC, and social media services have propelled Network For Goods’ online presence and have led to increased availability of their fundraising-focused services and training programs. Over the course of a year, traffic to the Network For Good website increased from 245,000 monthly visitors to 358,000. In addition, they went from 47 keywords ranking on Page 1 of Google in March 2016 to 516 keywords ranking on Page 1 by mid-October 2016!