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Why Tessa?

TESSA’s formula for your success involves adding deep experience with complex challenges to unparalleled persistence. It’s the intersection of smart marketing + high technology. The result? You meet or exceed your goals, and have the numbers to prove it.

Contact Tessa 800.586.1553

Contact Tessa

Case Studies

Why Tessa?
Ecommerce

Gettysburg Museum of History Case Study

Custom Ecommerce and SEO for Internationally Renowned Museum

Challenge:

Generate revenue from online artifact sales and improve the museum’s Google search rankings.

Solution:

TESSA created the museum’s custom eCommerce website to include robust capabilities, coupled with an aggressive, on-going search engine optimization (SEO) program.

Results:

At the beginning of the SEO campaign in 2013, the Gettysburg Museum of History had no website traffic. This increased dramatically to nearly 1,600 monthly visits six months after campaign launch and to over 7,800 monthly visits after 12 months. At this same point in time, TESSA’s efforts resulted in 88 keywords being ranked on the first page (top ten) of the Google search engine results. As of May 2017, page one Google search results have increased fourfold to 362 keywords and there are nearly 80,000 monthly visitors to the Museum’s website!

“We went from zero business online to having a successful e-commerce store and generating massive traffic to our website. The best part about working with TESSA is that they are trustworthy and do what they say.” — Erik L. Dorr, Curator, Gettysburg Museum of History