SCS Engineers Case Study
Website and SEO for Environmental Consultants, Contractors
Challenge:
Create a new website, improve website traffic and search engine rankings, and train client staff on how to modify their website moving forward.
Solution:
TESSA designed and developed a custom website for SCS Engineers, conducted advanced SEO keyword research, social media site set-up, monitored search engine ranking results and website traffic. TESSA also conducted a webinar series educating client staff on how to blog, add new content to the website, and related topics.
Results:
TESSA’s state-of-the-art website for SCS Engineers included advanced functionality, a staff directory, and strategic messaging aimed at maximizing visitor conversion into clients and improving the company’s online visibility as an industry thought leader. Traffic to the website jumped from 12,595 in October 2015 to 13,548 in January 2016. During the same period, the number of keywords in the top three positions on Google search results increased from 84 to 114, and keywords in the top ten positions rose from 151 to 189. These results were from conducting onsite SEO and the client’s own content development supporting the SEO strategy.
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